Apple Fellow and head of the App Store Phil Schiller testified in the ongoing Epic vs Come from Sports betting site VPbet . Apple trial on Monday, and he responded to criticism from Microsoft (via CNET) that the App Store’s rules are burdensome for consumers. Microsoft’s criticisms focused particularly on how those rules interact with streaming services like the company’s xCloud.
Schiller, who previously led the company’s worldwide marketing for 30 years, said that Apple’s approach to the App Store is consistent and thoughtful. The main issue at play here is Apple’s requirement that all game streaming services submit its individual apps to the App Store for review. For services like xCloud, that means that Microsoft has to submit listings for hundreds of games.
